👋 my name is Randell Gordon & I am a

Full Stack Developer

& UI/UX Designer

based in Florida, USA 🐊

Expertise

What I Can Offer

Full-Stack Development

Building robust web applications handling end-to-end development, integrating CRM tools, email marketing systems, and analytics for enhanced engagement and sales.

UI/UX Design

Designing intuitive, responsive interfaces that captivate users and optimize navigation. Leveraging tools like Figma and Adobe XD, I create pixel-perfect experiences for international events and e-commerce, boosting user satisfaction and retention.

CMS Implementation

Empowering seamless content management with platforms like Shopify, WordPress, BigCommerce, Contentful, and Wix. I enable easy updates, seasonal promotions, and personalized features to keep sites dynamic and relevant.

SEO Optimization

Enhancing search visibility through structured data, performance tuning, and organic traffic strategies. I've achieved 99% uptime and minimized disruptions for peak event seasons, maximizing exposure and conversions.

Database Management

Designing efficient structures with MySQL, MongoDB, and SQLite for fast retrieval and integrity. I ensure scalable data handling for millions of users, supporting complex applications like ticketing and newsletters.

API & Cloud Services

Connecting third-party services via GraphQL/RESTful APIs, JWT/OAuth, and Passport.js for secure functionality. Deploying on AWS, Google Cloud, and Azure Functions, I manage budgets, timelines, and multidisciplinary teams for reliable deliverables.

My Portfolio

Bigcommerce | Themes | Websites

Halo One

Halo One

Fully custom BigCommerce Theme I designed and developed from scratch. It’s currently sold on the Official BigCommerce Theme Marketplace and has been downloaded by 1000’s of merchants worldwide. The theme focuses on speed, clean design, and flexibility for modern eCommerce stores.

Downloads 1500+
Developed 2022
Version 2.1.3

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Tech Stack

Stencil Framework
Handlebars.js
Sass/SCSS
JavaScript/jQuery

Node.js
JSON
Git

Development Approach

Designed to be both scalable for developers and simple for merchants, Halo One includes custom Theme Editor settings that let users adjust colors, layouts, and content without touching code. Optimized bundling, lazy loading, and semantic markup ensure fast performance, accessibility, and long-term maintainability.

Websites | WordPress

Boca Center

Boca Center

A digital transformation project that included a full redesign and rebuild of the Boca Center’s website, along with the development of custom software powering the on-site digital kiosk displays. The website showcases retail and dining tenants, upcoming events, and promotions, while the kiosk system provides an interactive experience for visitors to explore stores, maps, and directories in real time.

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Tech Stack

WordPress
HTML5
PHP
SCSS/CSS3
JavaScript

MySQL
ACF
WPBakery
Git

Development Approach

The website was built on a custom WordPress theme with a strong focus on design flexibility, performance, and ease of content management. I implemented dynamic tenant and event management using Advanced Custom Fields, allowing staff to update listings effortlessly. In parallel, I developed the technology behind Boca Center’s digital kiosks, a standalone system that fetches live data from the WordPress backend to display store directories, maps, and event information interactively. The kiosk interface was built with modern JavaScript and optimized for large touch displays, ensuring a seamless experience for users on-site.

Apps

Rolling Loud Photo Editor

Rolling Loud Photo Editor

An interactive web app built for Rolling Loud, allowing fans to upload their photos, add custom text, and generate personalized festival posters, placing themselves “on the lineup.” Users can download and share their posters directly across social media, turning the experience into a viral engagement tool that amplifies the Rolling Loud brand.

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Tech Stack

Next.js
React
HTML5
Tailwind CSS

JavaScript (ES6)
Vercel
Git

Development Approach

Built from the ground up using Next.js, React, and Tailwind CSS, the app focuses on interactivity, performance, and ease of customization. Image uploads are securely handled through Vercel Blob, with real-time previews and client-side rendering for smooth user feedback. I implemented an admin panel that allows administrators to control frontend settings, text styles, and poster layout without touching code. The app was deployed on Vercel, leveraging its global CDN for scalability, instant builds, and high availability.

Shopify | Websites

Loud Bunny Beauty

Loud Bunny Beauty

A custom-built eCommerce website for Loud Bunny Beauty, a cosmetics brand focused on vibrant design and playful branding. The goal was to create a visually engaging storefront that highlights products, seasonal collections, and brand personality, while maintaining smooth performance and easy content management.

Site Password 12345

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Tech Stack

Shopify Liquid
HTML5
SCSS/CSS3
JavaScript (ES6)

JSON Templates
Git

Development Approach

I developed a fully custom Shopify theme tailored to Loud Bunny Beauty’s bold visual identity and modern shopping experience. The theme features dynamic product grids, interactive color swatches, and modular sections that allow the client to manage collections, banners, and promotions directly from the Shopify admin. I also optimized the theme for speed and SEO, implementing lazy loading, asset minification, and best practices for accessibility and responsive design.

Websites

Shift4Shop

Shift4Shop

I was part of the development team responsible for building and maintaining the main Shift4Shop website — the public-facing platform for Shift4’s eCommerce solution. The project involved creating a high-performance, responsive experience that clearly communicates the platform’s features, drives merchant signups, and integrates seamlessly with Shift4’s broader ecosystem.

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Tech Stack

Shopify Liquid
HTML5
SCSS/CSS3
JavaScript (ES6)

JSON Templates
Bootstrap
REST API
Git

Development Approach

As a member of the development team, I contributed to building custom theme components using Shift4Shop’s Core Template Engine, HTML5, SCSS, and modern JavaScript. My focus was on refining layout responsiveness, improving accessibility, and optimizing performance through asset minification and CDN integration. I also helped implement reusable content blocks and templating logic to make ongoing updates easier for both developers and content editors.

Bigcommerce | Themes | Websites

Manifest

Manifest

Fully custom BigCommerce Theme I designed and developed from scratch. It’s currently sold on the Official BigCommerce Theme Marketplace and has been downloaded by 500’s of merchants worldwide. The theme focuses on speed, clean design, and flexibility for modern eCommerce stores.

Downloads 500+
Developed 2023
Version 2.0.15

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Tech Stack

Stencil Framework
Handlebars.js
Sass/SCSS
JavaScript/jQuery

Node.js
JSON
Git

Development Approach

Designed to be both scalable for developers and simple for merchants, Manifest includes custom Theme Editor settings that let users adjust colors, layouts, and content without touching code. Optimized bundling, lazy loading, and semantic markup ensure fast performance, accessibility, and long-term maintainability.

Websites

PandaTattoo

A modern, high-performance website built for Panda Tattoo, a Miami-based tattoo studio specializing in custom art and bold designs. The goal was to craft an immersive, artist-focused site that highlights portfolios, booking information, and studio visuals, while keeping content management flexible and efficient.

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Tech Stack

Next.js
React
Node.js
Contentful

Tailwind CSS
Firebase Hosting
Git

Development Approach

I built the site from the ground up using Next.js and React, with Contentful as the headless CMS powering all dynamic content. The site was optimized through static generation and incremental builds for fast performance and strong SEO. I integrated Firebase Hosting on Google Cloud for deployment and scalability, configuring automated builds, CDN caching, and image optimization. The result is a lightweight, responsive, and visually expressive website that performs smoothly across all devices.

Shopify | Websites

Rolling Loud Store

Rolling Loud Store

An eCommerce platform built for Rolling Loud, one of the world’s largest hip-hop music festivals. The online store serves as the central hub for festival merchandise, artist collaborations, and exclusive drops, all optimized for a global audience and high-traffic releases.

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Tech Stack

Shopify Liquid
HTML5
SCSS / CSS3
JavaScript (ES6)

JSON Templates
Git

Development Approach

I developed a fully custom Shopify theme built to handle large traffic surges during merchandise drops and festival promotions. The design focuses on bold visuals, quick navigation, and seamless checkout flow to match the high-energy Rolling Loud brand. I implemented modular Liquid sections and dynamic content areas, giving the marketing team full control to update products, banners, and collections without developer input. The build included performance optimization, advanced cart customization, and integration with Shopify’s backend APIs for real-time inventory syncing and order management.

Shopify | Websites

Mass Appeal

Mass Appeal

An official online store for Mass Appeal, built on Shopify to showcase and sell branded merchandise, music, and limited-edition collaborations. The store combines a clean editorial aesthetic with functional eCommerce performance, reflecting the brand’s creative and cultural influence.

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Tech Stack

Shopify Liquid
HTML5
SCSS/CSS3
JavaScript (ES6)

JSON Templates
Git

Development Approach

I developed a custom Shopify theme tailored to Mass Appeal’s brand identity, balancing a minimalist layout with high-impact visuals and flexible merchandising options. The theme includes custom Liquid sections that allow staff to manage featured collections, new releases, and editorial content directly from the Shopify admin. I also implemented performance enhancements, advanced filtering, and optimized product pages to ensure a seamless browsing and checkout experience across all devices.

Shopify | Websites

III Points Music Festival

III Points Music Festival

An eCommerce platform built for the Miami-based III Points Music Festival, designed to sell event merchandise and handle seasonal product drops tied to the festival’s branding. The store blends a bold, artistic design with optimized performance and simple management for the festival team.

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Tech Stack

Shopify Liquid
HTML5
SCSS/CSS3
JavaScript (ES6)

JSON Templates
Git

Development Approach

I developed a fully custom Shopify theme tailored to the festival’s identity, emphasizing visual impact, mobile responsiveness, and ease of content management. The theme integrates dynamic product collections for limited releases and features custom Liquid sections that allow staff to update products, banners, and featured artists directly from the Shopify admin. I also implemented advanced cart and checkout customization to handle high-volume traffic during launch periods, ensuring a smooth user experience throughout the buying process.

Websites | WordPress

Pioneer Roofing

Modern, easy-to-manage website to showcase services, past projects, and customer trust. I designed and developed a fully custom WordPress website that emphasizes clarity, local SEO, and mobile responsiveness. The site includes dynamic service pages, a photo gallery, and an integrated contact system optimized for lead generation and performance.

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Tech Stack

WordPress
HTML5
PHP
SCSS/CSS3
JavaScript

MySQL
ACF
WPBakery
Git

Development Approach

The site was developed from the ground up using a custom WordPress theme and a fully customized WPBakery Page Builder experience. I extended WPBakery with custom modules and styling options, giving the client an intuitive drag-and-drop interface tailored to their specific content needs. Dynamic service and project sections were implemented with Advanced Custom Fields for flexible content management. I focused on performance optimization through clean PHP templating, image compression, and caching, while ensuring accessibility and responsiveness across all devices.

Shopify | Themes | Websites

Hunk

Built from the ground up using Shopify’s Liquid templating system, Hunk was developed as a fully custom theme tailored to a client’s specific brand and functionality needs. I implemented a modular structure with JSON-based templates and dynamic sections, allowing the client to easily customize layouts and content through the Shopify Theme Editor. The front end was hand-coded with SCSS and ES6 for maintainable, performance-focused styling and behavior. I also optimized asset delivery, applied accessibility best practices, and ensured smooth integration with Shopify’s core features like cart, product variants, and metafields.

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Tech Stack

Shopify Liquid
HTML5
SCSS / CSS3
JavaScript (ES6)

JSON Templates
Git

Development Approach

Hunk is a fully custom Shopify theme built for a client using Liquid, SCSS, and ES6. I implemented a modular JSON-based structure and custom sections, enabling flexible page layouts editable through the Theme Editor. The build focused on performance, accessibility, and seamless integration with Shopify’s Online Store 2.0 features.

Bigcommerce | Themes | Websites

Clariss

Clariss

Fully custom BigCommerce Theme I designed and developed from scratch. It’s currently sold on the Official BigCommerce Theme Marketplace and has been downloaded by 100’s of merchants worldwide. The theme focuses on speed, clean design, and flexibility for modern eCommerce stores.

Downloads 950+
Developed 2021
Version 2.1.2

VIEW PROJECT

Tech Stack

Stencil Framework
Handlebars.js
Sass/SCSS
JavaScript/jQuery

Node.js
JSON
Git

Development Approach

Designed to be both scalable for developers and simple for merchants, Clarris includes custom Theme Editor settings that let users adjust colors, layouts, and content without touching code. Optimized bundling, lazy loading, and semantic markup ensure fast performance, accessibility, and long-term maintainability.

Get in touch

Contact Me

I’m always open to discussing new projects, collaborations, or opportunities where I can contribute my skills. Lets build or scale your digital product, feel free to reach out!

Email: randelljgordon@gmail.com

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